Case study

Housing Units

Housing Units is a home department store. They pride themselves of serving people who really want to make a statement with their home. Based in Manchester, they supply absolutely everything you could imagine under one roof. From sofas and beds, to dining and garden, high-end design to great value ranges, each with a specialist team on-hand to help. Their range of styles take inspiration from trends around the globe, ready to be made a reality in any home. Expert teams know the surprising story each piece of furniture has to tell – from reclaimed charm, to sustainable magic, to expert craftsmanship.


The challenge

The challenge for Housing Units, a Manchester-based home department store, was to find a waste management solution that aligned with their sustainable and eco-friendly ethos. With over 70 years of experience as a family business, they pride themselves on offering furniture that tells a surprising story – from reclaimed charm to expert craftsmanship. Therefore, it was crucial for them to find a supplier that shared their commitment to sustainable waste management.

As a family business with over 70 years’ experience behind them, it’s the reclaimed, sustainable magic charm and ethos which led them to choosing Carbon Conscious Fresh Start Waste Services for the sustainable waste management services across their two sites in Oldham.

sustainable waste management - housing units

“Fresh Start offered a smooth organised transition from the previous supplier and a one stop shop. I have found them straightforward to deal with and a fairly personal service has been provided so far which is great.”

Karl Shackley, Distribution and Operations Manager for Housing Units

The solution

Having chosen a supplier such as Fresh Start to remove their general waste, they know that as a result of Fresh Start’s commitment to Real Recycling at their state-of-the-art recycling centre, much of their waste will be recyled. They also utilise Fresh Start’s flexible approach to have a RORO of wood collected as an when required for 100% recycling.

As a carbon conscious service provider, the result of this waste management contract has been 52.3 tonnes of carbon saved in the last 12 months by using Fresh Start Waste’s real recycling service and not sending waste to landfill. Waste which could not be recycled is instead processed at an energy from waste facility to generate green energy, a positive step for the environment.

housing units sustainable waste management

The results

7% of waste was food waste and was processed an anaeribic digestion facility, again generating energy from something which had it been sent to landfill would have emitted methane gas into the atmosphere – which is a contributor to global warming.

6% of waste was glass which is 100% recycled at a glass resmelting facility. Again, recycling prescious resources as opposed to sending them to a landfill site is protecting a valuable resource.

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